Programmatic SEO is the process of automatically generating a large number of pages based on structured data—typically from a spreadsheet, database, or API.

These pages are optimized for long-tail keywords and cover multiple variations of a search query.

Example of pSEO in Action:

Let’s say you run a travel website and want to create pages for:
✅ “Best Airbnbs in New York”
✅ “Best Airbnbs in Los Angeles”
✅ “Best Airbnbs in Miami”

Instead of manually creating each page, programmatic SEO allows you to generate thousands of pages using a structured template—each pulling in dynamic content like city names, pricing, reviews, and images from a dataset.

This method is widely used by marketplaces, SaaS companies, directories, and affiliate sites to drive highly targeted, organic traffic at scale.

🔹 Scalability – You can generate hundreds or thousands of pages in a fraction of the time.

🔹 Increased Organic Traffic – Targeting long-tail keywords means less competition and higher conversion rates.

🔹 Automated Content Updates – Pages stay fresh as they pull real-time data from APIs or databases.

🔹 Perfect for Local SEO – Easily create hyper-local landing pages for multiple cities, products, or services.

1. Create Your Master Page: Build your template page and in pages dashboard click on the 3-dots menu, then choose "Make Programmatic". This page will become the "Master Page" or simply - the template page.

2. Select Programmatic Fields: Now when you open the page editor - Select Fields: In the Master Page/Template Page, specify which fields you want to make programmatic. Choose any text (or image) field and in left side menu (at the bottom) - toggle on "Programmatic". This will add that particular field as a column to our programmatic SEO dashboard.

3. Populate Your Dashboard: Now you can go to the programmatic dashboard (accessible in page settings), add more variations, connect data sources, or populate via AI Prompt.

• Massive Campaign Launches: Ideal for agencies or marketers running extensive campaigns needing quick rollouts of multiple landing pages.
  

• Audience Personalization: Adapt landing pages to target different segments, ensuring relevance and maximizing engagement.
  

• Seasonal & Trend-Based Promotions: Quickly create and manage pages for time-sensitive promotions or campaigns based on trending topics.
  

• Keyword-Specific Pages: When you need multiple landing pages tailored to specific keywords or audiences, the Programmatic Dashboard allows you to easily create variations. This approach enhances your relevance in search results, improving your quality score on Google Ads, lowering your CPC, and ultimately boosting your conversion rates.
  

• Ad Group-Specific Tailoring: Customized Content for Different Audiences. Use the dashboard to create landing pages that cater to various ad groups or audience segments. Tailor your messaging, headlines, and CTAs to resonate with specific user demographics, improving engagement and conversion rates.
  

• Scalability for Advertising Campaigns with Personalized Variations

  As you expand your advertising efforts by adding more audiences, locations, and keywords, the Programmatic Dashboard enables you to create personalized landing page variations quickly. This targeted approach enhances relevance and maintains high conversion rates. By serving specific landing pages for each campaign segment, you can scale your digital advertising effectively while optimizing performance.

✅ Efficiency: Reduce time spent on page creation and management, allowing you to focus on strategic optimization.

✅ Scalability: Effortlessly scale your pSEO campaigns without the usual limitations of traditional CMS platforms.

✅ SEO & Conversion Optimization: Create tailored landing pages that improve search rankings and conversion rates with minimal effort.

✅ Accessibility: Designed for marketers without technical skills, making it a practical solution for teams of all expertise levels.